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  • ·Mathieu Simoneau in HUGO W25 Denim On Denim Campaign
Model Mathieu Simoneau wearing a purple and blue ribbed knit sweater leaning against a surface on a white backdrop.

Colin Jones,

Associated creatives

Tags

Description

Model Mathieu Simoneau is captured in a close-up portrait for the HUGO W25 campaign, photographed by Clara Balzary with fashion styling by Gro Curtis. He wears an oversized ribbed knit crewneck sweater featuring a shaded gradient of lavender and violet hues. Resting his arm along a warm wooden surface, he tilts his head upward with a relaxed, gentle expression against a clean white studio setting.

Style

Editorial, Vertical, Cool, Clean

Techniques

Soft Light

Industries

Designer Fashion

Color

Violet (60%)
Lavender (30%)

Background

White Seamless

Context

Advertising Campaign