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  • ·Hot Take: Brands Have More Power Than Record Labels Now

Proof Advertising, Agency / Creative,

Associated creatives

Tags

Description

This vertical video clip for the project Hot Take: Brands Have More Power Than Record Labels Now features speakers from SoStereo and Proof Advertising discussing the shifting power dynamics between traditional music labels and brand-led marketing. The video alternates between interview footage of industry figures speaking on camera and supporting visuals including audio waveforms and musicians. Text overlays highlight key commentary points throughout the discussion.

Style

Documentary, Vertical, Warm, Clean

Industries

Music

Context

Social Media / Short Form Video