Brand
ProjectHope Away from Home
UPPERFAST, Production,
Associated creatives
Tags
Description
This dramatic video sequence from the UNHCR campaign Hope Away from Home captures people evacuating a burning building under dark nighttime conditions. The intense scene features low-key lighting and warm flickering fire glow illuminating figures running through corridors and smoke. Produced by UPPERFAST, The Sweetspot, and 27 Kilometer with post-production by UPPERFAST, the visual narrative conveys a sense of urgency and displacement.
Style
Horizontal, Action, Cinematic, Moody
Techniques
Slow motion
Color
Jet Black (50%)
Rust (30%)
Burnt Orange (20%)
Context
Advertising Campaign, Brand Film / Corporate Video