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Holy Ravioli, Production,

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This video by Lego showcases AFOLs (Adult Fans of Lego), who use Lego bricks to express their creativity. The video begins with a textual definition, accompanied by sounds of Lego bricks. A man holds a childhood photo of himself with a Lego creation, stating his history with guitars and Lego. He breaks a Lego guitar to rebuild with Lego bricks. Later, a woman is seen working with Lego bricks alongside her laptop. The video conveys that Lego bricks allow adults to bring their imagination to life. The overall aesthetic is playful and creative.