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Two runners outdoors with HOKA logo overlay, featuring a woman in pink tank top foreground and man smiling background

Kate Adams, Photographer, New York

Associated creatives

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Description

An outdoor commercial photograph captured by photographer Kate Adams features two runners outdoors against a natural backdrop of trees and a bridge structure under bright sunlight. In the foreground, a woman wearing a pink athletic tank top looks toward the camera with a neutral expression. Behind her, a smiling man wearing a light blue top looks forward. A prominent white HOKA logo with the text Fly Human Fly is centrally superimposed across the frame between the two subjects.

Style

Horizontal, Commercial, Warm

Techniques

Natural light

Industries

Sportswear

Color

Blush (60%)
Powder Blue (40%)

Background

Park

Context

Advertising Campaign