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  • H&M WELLNESS Spring 2025 CAMPAIGN 2025 - image 281083
BrandH&M
ProjectH&M WELLNESS Spring 2025 CAMPAIGN
Close-up of a hand holding a gua sha facial massage tool made from light-colored stone, set against a bright, neutral background.

H&M H&M WELLNESS Spring 2025 CAMPAIGN 2025

Associated creatives

Deo Suveera
Deo SuveeraPhotographer
Maria Barsoum
Maria BarsoumFashion Editor/Stylist
Dorin Azougy
Dorin AzougyArt Director
Ali Pirzadeh
Ali PirzadehHair Stylist
Regina Törnwall
Regina TörnwallMakeup Artist
Andreea Diaconu
Andreea DiaconuModel

Tags

handgua shastonemassage toolskincarebeauty

Description

In a close-up studio shot, an adult hand holds a light-colored, heart-shaped gua sha tool. The hand is seen from the wrist up with fingers slightly curled, presenting the tool towards the camera. The gua sha tool is smooth and appears to be made of stone. The image is monochrome and details the shadows and textures of the skin on the hand and the surface of the gua sha. The lighting is bright and even, emphasizing the forms of the subjects. The background is a neutral, bright shade, which helps to isolate the main subjects.