Brand
Projectsummer by the sea

Jessica Martinelli,
Associated creatives
Tags
Description
Grace Elizabeth models for H&M's 'Summer by the Sea' campaign photographed by Olivia Frølich with art direction by Li Von Euler. Posing on a rocky coastal shoreline beneath pale cliffs, she wears a fitted black sleeveless top paired with relaxed black wide-leg trousers. The shoot features bright natural daylight casting soft lens flares across the frame. Paolo Soffiatti styled her hair in a sleek, pulled-back look, complemented by natural makeup artistry by Giulia Cigarini.
Style
Vertical, Commercial, Lens Flare
Techniques
Natural light
Industries
High Street Fashion
Color
Off-Black (100%)
Background
Rocky Coast
Context
Advertising Campaign