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BrandH&M
ProjectH&M SUMMER 2025
A woman in a one-shoulder swimsuit walks through the ocean water, with a dark blue sky visible in the background on a sunny day.

H&M H&M SUMMER 2025 2025

Associated creatives

Eliana Masgalos
Eliana MasgalosDesigner
Sam Rock
Sam RockPhotographer
Julian Klincewicz
Julian KlincewiczDirector
Kate Phelan
Kate PhelanFashion Editor/Stylist
Alex Consani
Alex ConsaniModel
Ella Mccutcheon
Ella MccutcheonModel
Rachel Marx
Rachel MarxModel

Tags

womanswimsuitoceanwaterone-shouldercut-out

Description

A woman is shown walking through the ocean water. She is wearing a one-shoulder, cut-out swimsuit. The ocean water splashes around her legs as she wades through it. The ocean extends to the horizon under a dark blue sky. The overall lighting is bright, suggesting a sunny day.