H&M H&M Holiday 2024 Lookbook 2024

Description

This monochrome fashion portrait from the H&M Holiday 2024 lookbook features a model wearing a voluminous, textured dark fluffy jacket against a plain grey studio backdrop. The composition is vertically oriented, capturing the subject from the chest up with dynamic movement in the hair. Photographed by Carlos Garcia, with styling by Lisa Lindqwister and art direction by Mimi Makela, the image conveys a dramatic mood through high-contrast lighting. The textured outerwear serves as the primary focal point in this striking studio setup.

Style

Editorial, Vertical, Monochrome, Matte

Techniques

Low-key / chiaroscuro

Industries

High Street Fashion

Color

Background

Grey Seamless

Context

Lookbook