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  • ·HM Holiday 2024 Lookbook Monochrome Fashion Editorial
Monochrome portrait of a model wearing a white shirt and sparkling drop earrings against a dark background.

H&M H&M Holiday 2024 Lookbook 2024

Associated creatives

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Description

This monochrome fashion portrait from the H&M Holiday 2024 Lookbook features a model wearing a crisp white collared shirt accented with elaborate crystal embellishments on the cuffs and long hanging drop earrings. Photographed by Carlos Garcia with art direction by Mimi Makela and fashion styling by Lisa Lindqwister, the image employs dramatic lighting against a neutral dark background. Hair by Yuji Okuda and makeup by Ignacio Alonso complete the refined aesthetic.

Style

Editorial, Vertical, Monochrome, Clean

Techniques

Low-key / chiaroscuro

Industries

High Street Fashion

Color

Pure White (70%)
Jet Black (30%)

Background

Black Seamless

Context

Lookbook