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H&M Dirty Laundry 2026

About

This video from the Dirty Laundry project for H&M features candid interviews set inside a laundromat with rows of stainless steel washing machines in the background. An older man with grey hair wearing a tan trench coat, dark denim jacket, and black boots is seated on a bench sharing a childhood story. Another man wearing a grey blazer and an orange beanie sits beside him while speaking. Additional participants appear throughout the sequence wearing layered casual apparel and accessories. The production utilizes clean framing and natural lighting to highlight the conversational format.

Brand

H&M

Project

H&M Dirty Laundry 2026

Keywords

older man talkingolder manman talkingman in tan trench coattan trench coattrench coat

Credits

Styles

DocumentaryVerticalClean

Industries

High Street Fashion

Background

Retail Store

Context

Social Media / Short Form Video
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