Brand
ProjectH&M Denim Collection

H&M H&M Denim Collection 2024
Associated creatives
Tags
Description
A male model poses seated directly facing the camera against a seamless white studio backdrop for the H&M Denim Collection, photographed by Mark Rabadan and styled by Alberto Vegue. He wears an oversized black denim button-up shirt worn open over a clean white undershirt, paired with matching black denim trousers. The soft studio lighting highlights the heavy twill weave and metal snap button details along the placket and chest. His expression is focused and neutral, presenting a modern, minimalist menswear look.
Style
Editorial, Vertical, Clean, Minimalist
Techniques
Soft Light
Industries
High Street Fashion
Color
Off-Black (70%)
Pure White (20%)
Background
White Seamless
Context
Advertising Campaign

