Logo
  • Home
  • ·Media
  • ·H&M Atelier A/W 2025 menswear portrait by Daniel Archer
Brand
H&M
ProjectATELIER A/W 2025
Model wearing dark denim shirt and pants holding a brown bag against a plain white studio wall

H&M ATELIER A/W 2025 2025

Associated creatives

Daniel Archer
Daniel ArcherPhotographer
Marcus Söder
Marcus SöderCreative Director
Matt Mulhall
Matt MulhallHair Stylist
Harley David
Harley DavidCasting Director
Badhiel Lony Nyang
Badhiel Lony NyangModel
Kit Butler
Kit ButlerModel
Sanggun Lee
Sanggun LeeModel
Thibaud Charon
Thibaud CharonModel

Tags

man wearing dark denim shirtdark denim shirtdenim shirtman wearing dark trousersdark trousersman holding brown bagbrown bagbag

Description

This fashion portrait from the H&M Atelier A/W 2025 project features a male model leaning against a plain light-colored studio background. He wears a dark denim shirt and matching dark trousers, styled with dark shoes, and holds a brown textile bag under his arm. The lighting is clean and even, highlighting the textures of the garments. The image was photographed by Daniel Archer with creative direction by Marcus Söder.

Style

Vertical, Commercial, Clean

Industries

Menswear

Color

Jet Black (70%)
Camel (30%)

Background

White Seamless

Context

Advertising Campaign