H&M ATELIER A/W 2025 2025

Description

A fashion campaign image featuring model Badhiel Lony Nyang in profile for the H&M Atelier Autumn/Winter 2025 collection. The model wears a heavy caramel-brown cable-knit sweater with a draped cowl scarf hood and voluminous sleeves, paired with dark navy trousers. Soft directional studio light highlights the thick wool textures and intricate braided stitch patterns. The backdrop features a minimalist, angled dark steel architectural wall with visible industrial bolts.

Style

Editorial, Vertical, Moody, Tactile

Techniques

Soft Light

Industries

High Street Fashion

Color

Background

Metal Texture

Context

Advertising Campaign