Brand
ProjectHIV
Power Within Reach HIV 2026
Associated creatives
Tags
Description
This campaign video for Power Within Reach explores community connection, health, and holistic healing through a series of vignettes. Scenes feature diverse individuals playing basketball on an outdoor court, embracing in indoor spaces and a barbershop, and sitting together at sunset. The footage employs natural lighting and documentary-style framing to capture candid moments of support and engagement. Production was handled by GREATERGOOD.
