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  • ·Hermes advertising campaign by director Jonas Lindstroem
Black woman in a black halter top holding a colourful patterned silk scarf against a sunset sky.

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Description

This conceptual advertising campaign image features a black woman captured from behind against a warm sunset sky. She wears a black halter-top dress and holds a brightly coloured, patterned silk scarf that streams outward in the wind. The composition incorporates a striking horizontal split with a mirrored reflection effect, creating an illusion of symmetry across the frame. Text in the upper left reads "it starts with a dream", while the Hermes Paris logo is positioned in the upper right. The warm lighting and cinematic grading emphasise the dreamlike mood of the scene.