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  • ·Helmut Lang Spring/Summer 2026 Campaign by Justin Leveritt
BrandHelmut Lang
ProjectSpring/Summer 2026 Campaign by Justi ...
A young man in a white shirt and black trousers holding a camera on a tripod, reflected multiple times in mirrors.

Jason Rider,

Associated creatives

Justin Leveritt
Justin LeverittPhotographer
Jason Rider
Jason RiderFashion Editor/Stylist
Becca Thandi Halev
Becca Thandi HalevArt Director
Kazu Katahira
Kazu KatahiraHair Stylist
Yumi Lee
Yumi LeeMakeup Artist
Piotr Chamier
Piotr ChamierCasting Director
Wei Li Wang
Wei Li WangProducer
Ali Dansky
Ali DanskyModel
Cameron Zener
Cameron ZenerModel

Tags

young man holding camerayoung manman holding cameracamera on tripodtripodcamerawhite button down shirtwhite shirtblack trouserstrousers

Description

This spring/summer 2026 campaign image for Helmut Lang was photographed by Justin Leveritt, with fashion styling by Jason Rider and art direction by Becca Thandi Halev. The composition features a young male model wearing a crisp white button-down shirt, dark trousers, and a belt, holding a camera mounted on a tripod in the foreground. A complex arrangement of surrounding mirrors creates an infinite visual repetition of reflections showing the figure from various angles. The clean, bright interior setting highlights the sharp linear elements of the tripod and the minimalist aesthetic of the clothing. Hair styling by Kazu Katahira and makeup by Yumi Lee complete the clean, polished look.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Pure White (50%)
Jet Black (50%)

Background

Showroom

Context

Advertising Campaign