Helmut Lang Spring/Summer 2026 Campaign by Justi ... 2026

Description

This spring/summer 2026 campaign image for Helmut Lang was photographed by Justin Leveritt, with fashion styling by Jason Rider and art direction by Becca Thandi Halev. The composition features a young male model wearing a crisp white button-down shirt, dark trousers, and a belt, holding a camera mounted on a tripod in the foreground. A complex arrangement of surrounding mirrors creates an infinite visual repetition of reflections showing the figure from various angles. The clean, bright interior setting highlights the sharp linear elements of the tripod and the minimalist aesthetic of the clothing. Hair styling by Kazu Katahira and makeup by Yumi Lee complete the clean, polished look.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

Showroom

Context

Advertising Campaign