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  • ·Helmut Lang Spring 2025 Ad Campaign Editorial
BrandHelmut Lang
ProjectSpring 2025 Ad Campaign
A young male model posing against a neutral wall in a black jacket, white shirt, black trousers, and white shoes.

Yumi Lee, Makeup Artist,

Associated creatives

Pegah Farahmand
Pegah FarahmandPhotographer
Lara Menezes and Joseph Uyttenhove
Lara Menezes and Joseph UyttenhoveModels
Jason Rider
Jason RiderStylist
Tamara McNaughton
Tamara McNaughtonHair
Yumi Lee
Yumi LeeMakeup
The Establishment
The EstablishmentCasting Director
Whitney Hellesen
Whitney HellesenSet Designer

Tags

man in black jacketman in black jacketblack jacketwhite shirtblack trouserswhite shoes

Description

This photograph from the Helmut Lang Spring 2025 ad campaign features a male model standing against a neutral studio backdrop. He wears a dark black jacket layered over a crisp white button-down shirt, paired with black trousers and white shoes. Large white typography reading HELMUT LANG spans across the composition. The image was photographed by Pegah Farahmand with styling by Jason Rider.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Jet Black (70%)
Pure White (30%)

Background

Grey Seamless

Context

Advertising Campaign