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  • ·Heaven by Marc Jacobs Spring 2024 Ice Spice Ad Campaign
Ice Spice with short yellow curly hair poses with a heart-shaped lollipop, wearing a white graphic t-shirt and light pink shoulder bag.

Heaven by Marc Jacobs Spring 2024 Ad Campaign 2024

Associated creatives

Tags

Description

Ice Spice, a young woman with a distinctive short, curly, vibrant yellow hairstyle, stands as the central subject in this campaign portrait. She holds a small, heart-shaped red lollipop to her mouth, playfully sticking out her tongue. Her attire consists of a white fitted t-shirt featuring a colourful anime-style graphic, paired with light blue denim bottoms. A matte pastel pink shoulder bag with a unique folded detail hangs from her shoulder. The background features a dramatic, dark, and cloudy twilight sky over a dark, paved outdoor ground. The lighting is focused and deliberate, highlighting her features against the moody environment.

Style

Lifestyle, Commercial

Techniques

Natural light

Industries

Luxury Fashion Houses