Hawley & Hazel, Agency / Creative,

Description

This is a commercial for Darlie 2-in-1 toothpaste in Malaysia. The commercial begins with a woman in a hijab looking out the window. The shot transitions to a diverse group of young adults pointing excitedly at the sky at night. A pair of helicopters appears carrying a large green cloth that, when dropped, reveals a giant wall of Darlie toothpaste. The commercial closes with a single package of Darlie 2-in-1 toothpaste, a bottle of water, and a white tube on a black countertop, followed by a close up of the Darlie logo and a demonstration of the 2-in-1 liquid technology of the toothpaste.