Logo
Brand
Hanes
ProjectGet Comfortable - Pantsed

Stare Crazy, Music / Sound,

Associated creatives

Special Group USA
Special Group USAAgency / Creative
Trim Editing
Trim Editing
MJZ
MJZProduction
Ben Conway
Ben ConwayPost Production / VFX
Heard City
Heard CityMusic / Sound
Kara Stockton
Kara StocktonMusic / Sound
Portus Imaging
Portus ImagingPost Production / VFX
Stare Crazy
Stare CrazyMusic / Sound
The Lift
The LiftProduction Service

Tags

man playing poolman in underwearman playing billiardspool tablered pool tableblue boxer briefswhite t-shirtman bending over pool table

Description

This commercial video for the Hanes Get Comfortable campaign, titled Pantsed, is set in a dimly lit bar. A group of men gather around a red felt pool table, watching as one man lines up a shot. As he leans over the table, his jeans slip down, revealing blue Hanes boxer briefs. The warm interior lighting and atmospheric pub setting create an engaging narrative tone.

Style

Horizontal, Commercial, Moody, Retro

Industries

High Street Fashion

Color

Navy (50%)
Pure White (50%)

Background

Bar

Context

Advertising Campaign, TVC / TV Commercial