Guy Aroch, Photographer, New York

Description

A striking close-up portrait captured by photographer Guy Aroch features a person with vibrant red hair and a dark jacket holding up a glass of dark carbonated beverage with ice. The transparent glass clearly displays branded text on its surface. The composition uses a tight framing that emphasizes the subject's expression and interaction with the drink against a dark background.

Style

Editorial, Vertical, Gritty

Techniques

Macro, Low-key / chiaroscuro

Industries

Beverages

Color

Background

Black Seamless

Context

Advertising Campaign