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  • ·Gucci Summer 2023 Ad Campaign Editorial
BrandGucci
ProjectSummer 2023 Ad Campaign
A young man lying on green grass wearing a beige trench coat, white graphic hoodie, dark trousers, and white sneakers with striped socks.

Gucci Summer 2023 Ad Campaign 2023

Associated creatives

Tin Seoi
Tin SeoiCreative Director
Kevin Tekinel
Kevin TekinelArt Director
Charles Levai – MAYBE Paris
Charles Levai – MAYBE ParisArt Director
Leslie Zhang
Leslie ZhangPhotographer
Wen Qi & Daniel Zhou
Wen Qi & Daniel ZhouTalent
Yuewen Long
Yuewen LongHair & Makeup
Wang Liang
Wang LiangHair & Makeup
Lv Yuepeng
Lv YuepengHair & Makeup
and Lu Jinwei
and Lu JinweiHair & Makeup

Tags

young man lying

Description

A young man lies on his back amidst lush green grass, his body angled slightly towards the camera. He wears a tan trench coat layered over a white hoodie featuring the colorful text "GUCCI I LOVE YOU". His dark trousers are paired with white sneakers and socks accented with red, white, and black stripes. The image is taken from a top-down perspective, with soft-focus pink floral elements in the foreground creating a dreamy, layered effect. The natural lighting highlights the vibrant green grass and the clean textures of the clothing.

Style

Lifestyle, Editorial

Techniques

Natural light

Industries

Luxury Fashion Houses