Brand
ProjectSpring 2024 Ad Campaign

Gucci Spring 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This vertical advertising campaign image for Gucci features professional tennis player Jannik Sinner walking across a red clay tennis court. He is dressed in a white t-shirt, white shorts, and a white baseball cap, carrying a monogram patterned duffel bag over his shoulder. Large white overlaid text reads GUCCI is a feeling across the frame. The lighting is bright and direct, casting crisp shadows on the clay ground beneath. The composition captures a candid, energetic moment as the subject raises one hand in a wave or greeting.
Style
Vertical, Commercial, Warm, Clean
Industries
Luxury Fashion Houses
Event
Australian Open
Color
Pure White (50%)
Beige (30%)
Burnt Orange (20%)
Background
Road
Context
Advertising Campaign


