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  • ·Gucci Rosso Ancora 2024 Ad Campaign Beauty Editorial
BrandGucci
Project'Rosso Ancora' 2024 Ad Campaign
Close-up portrait of a model with dark wet-look hair wearing a red lipstick and gold earrings holding a lipstick tube against a light background.

Jiahui Zhang & Nyajuok Gatdet, Models,

Associated creatives

Sabato De Sarno
Sabato De SarnoGucci Creative Director
Riccardo Zanola
Riccardo Zanola
Lolita Jacobs & Jean-Baptiste Talbourdet-Napoleone
Lolita Jacobs & Jean-Baptiste Talbourdet-NapoleoneArt Direction
Ezra Petronio
Ezra PetronioPhotographer
Abbey Lee Kershaw
Abbey Lee KershawModels
Fadia Ghaab
Fadia GhaabModels
Jiahui Zhang & Nyajuok Gatdet
Jiahui Zhang & Nyajuok GatdetModels

Tags

woman holding lipstickwoman holding gold lipstick tubemodel holding lipsticklipstick tubegold lipstick tubered lipstickbold red lipstickgold earringslarge gold earringswet hairdark wet hair

Description

This beauty editorial image from the Gucci 'Rosso Ancora' 2024 ad campaign features a close-up portrait of a model holding a lipstick tube. The model has dark, wet-look hair swept back and wears bold red lipstick that matches her top strap and the product shade. Large, smooth gold earrings adorn her ear. The composition is illuminated by clean studio lighting against a solid pale background, with large white serif typography spelling the brand name overlaid across the frame.

Style

Vertical, Commercial, Clean, Polished

Techniques

Natural light, Beauty Light

Industries

Cosmetics

Color

Crimson (50%)
Gold (50%)

Background

White Seamless

Context

Advertising Campaign