BrandGucci

Gucci Horsebit Summer 2024 Ad Campaign 2024
Associated creatives
Tags
Description
A young Asian woman with long, straight black hair poses on a night street in an urban setting. She wears a white cropped t-shirt with a Gucci logo graphic, a black leather jacket, and a beige skirt featuring the iconic brown interlocking G pattern. A structured dark brown leather handbag with a gold-tone Horsebit buckle hangs across her body. The background is filled with blurred neon signage with Korean characters, creating a vibrant, cinematic night aesthetic. The model looks downwards with a composed expression, showcasing the accessories in a high-fashion campaign style.
Style
Commercial, Cinematic
Techniques
Natural light, Live-action Technique
Industries
Luxury Fashion Houses


