Gucci Fall 2024 Men's Ad Campaign 2024

Associated creatives

Sabato De SarnoGucci Creative Director

Riccardo ZanolaArt Director

Thibault Della GasperaDirector

David SimsPhotographer

Clement ChabernaudModels

Alastair McKimmStylist

DuffyHair

Lucia PieroniMakeup

Samuel Ellis ScheinmanCasting Director

Description

This portrait features a young man with light brown hair looking slightly away from the camera lens. He is dressed in a black coat layered over a white button-down shirt that bears the Gucci brand name near the collar. A chunky, polished silver chain necklace with circular links sits prominently around his neck. The lighting is soft and even, highlighting his features against a plain, light grey studio background. The white text 'GUCCI' is overlaid across the center of the image in a clean, serif typeface. The overall composition is tight and focused on the model, emphasizing the high-fashion aesthetic.

Style

Editorial, Vertical, Commercial

Techniques

Studio strobe, Natural light

Industries

Luxury Fashion Houses