BrandGucci
Project'Ancora' 2024 Ad Campaign
Gucci 'Ancora' 2024 Ad Campaign 2024
Associated creatives
Tags
Description
Five models are arranged in a dynamic group composition against a stark white studio backdrop. They are dressed in cohesive Gucci apparel, primarily featuring dark navy blue tops, blue denim jeans, and structured handbags with gold-tone hardware. The subjects exhibit a range of expressions, from neutral to focused gazes directed at the camera. The lighting is bright and even, casting minimal shadows, which emphasizes the textures of the clothing, including leather and denim fabrics. The aesthetic is clean and polished, typical of high-end fashion editorial photography.
Style
Lifestyle, Editorial, Vertical
Techniques
Studio strobe
Industries
Luxury Fashion Houses