'Ancora' 2024 Ad Campaign 2024

Description

This fashion editorial image for the Gucci Ancora 2024 ad campaign features a group of five female models posed together against a clean white seamless background. Photographed by David Sims with art direction by Riccardo Zanola and styling by Alastair McKimm, the subjects wear striking contrasting garments including vibrant lime green jackets and deep burgundy patent leather skirts and accessories. The lighting is bright and even, highlighting the glossy textures of the patent leather and the polished footwear. The composition is dynamic, with models arranged in seated and standing poses that showcase contemporary luxury ready-to-wear silhouettes.

Style

Editorial, Vertical, Clean

Industries

Luxury Fashion Houses

Color

Background

White Seamless

Context

Advertising Campaign