BrandLoewe
ProjectFall 2024 Ad Campaign

Loewe Fall 2024 Ad Campaign 2024
Associated creatives
Tags
Description
Greta Lee is pictured in a studio setting against a seamless white backdrop for the Loewe Fall 2024 ad campaign. She is seated on a white wooden stool, wearing a structured brown leather jacket and wide-leg trousers featuring a repeating botanical vegetable print. The actress holds a large, textured bag that displays a detailed cabbage leaf graphic on its side. She completes the look with glossy green leather boots. The studio lighting is bright and even, casting minimal shadows and highlighting the rich textures of the leather and fabric. The LOEWE brand name is positioned in bold black text at the top of the frame.
Style
Editorial, Lifestyle, Portrait
Techniques
Studio strobe, High-key
Industries
Luxury Fashion Houses





