BrandSmithfield
ProjectSpiral Ham
Gravity Well Studio, Production,
Associated creatives
Associated creatives
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Description
In a photo studio, a raw, frozen turkey sits on the floor as a family interacts around it, staged for a commercial-style photography setup. A young boy uses a broom to push the turkey across the floor. A young girl kneels next to it. A woman walks through the shot carrying two grocery bags. A man stands in front of a table displaying a spiral-cut ham. The background includes a kitchen setup with a refrigerator, white cabinets, and a range. The scene is lit with professional studio lighting, creating a bright and even exposure. The composition includes elements of humor and staged family interaction, typical of an advertisement.