Julia Johnson, Photographer, Los Angeles

Description

This vibrant commercial advertising campaign photograph centers on a large yellow bag of Good Eat'n Nacho Cheeze tortilla chips, prominently featuring a smiley face graphic with a protruding tongue holding a chip. Flanking the central chip bag are two identical female models styled as cheerleaders, wearing bright orange long-sleeve tops, short skirts, white platform shoes, and holding glittering pom-poms. The background is a textured orange field overlaid with a bold red starburst shape behind the chip bag and large yellow stylized typography reading GO NACHO at the bottom. Floating tortilla chips are scattered around the upper composition. The lighting is bright and even, supporting a graphic, punchy studio aesthetic.

Style

Vertical, Commercial, Saturated, Graphic

Industries

CPG / Packaged Food

Color

Background

Solid Colour

Context

Advertising Campaign