BrandThe Long Drink
ProjectTaste of Finland
Good Conduct, Agency / Creative,
Associated creatives
Associated creatives
Tags
Description
A promotional video shows a man with a microphone standing on a crosswalk in New York City, announcing a pop-up "Happiness Portal" promoting Finland. Scenes of the city, flocks of birds, and a view of planet Earth appear. The promotion seems to involve a Finnish-style sauna, as the windows of the Happiness Portal display wintery snow scenes with people in bathing suits and saunas. The presenter is wearing a patterned short sleeve shirt and khaki shorts. A man in blue bathing trunks can be seen sitting in a sauna in the shop window. The windows advertise Long Drink, a Finnish beverage.