Stare Crazy, Music / Sound,

Description

This commercial video for the Hanes Get Comfortable campaign features a woman shopping in a local grocery store. The scene opens with shelves stocked with household goods and refrigerated display cases filled with beverages. The woman inspects fresh avocados while another person is seen opening an ice freezer. Created by Special Group USA and directed through MJZ with post-production by Ben Conway and Portus Imaging.

Style

Horizontal, Commercial, Cinematic, Desaturated

Techniques

Analogue / film, Natural light

Industries

Grocery

Color

Background

Retail Store

Context

TVC / TV Commercial