Geometry Ogilvy Japan, Agency / Creative,

Description

This video shows children in what seems to be a training class, learning how to use the toilet paper. The product displayed is toilet paper with illustrations on it to encourage children to use toilet paper. The video then shows children using regular toilet paper in their home bathroom and various rooms of their home. Some of the children are crying and being comforted. The toilet paper with illustrations is designed to help toddlers through the trauma of potty training. The paper has unfinished illustrations, like dinosaurs and sandwiches, on it.