BrandGCDS
ProjectFall 2023 Ad Campaign
Elena Mottola, Fashion Editor/Stylist,
Associated creatives
Tags
Description
A shirtless, athletic male model stands centered against a flat, neutral studio background, positioned directly in front of a tall, thin poster. The poster displays a scenic view of the Bay of Naples with Mount Vesuvius in the background, framed by stone arches. Text on the poster reads "Baci from Napoli" in a stylized yellow script, accompanied by a kiss mark. The model is holding a prominent, glossy red heart-shaped handbag by its silver chain, which strategically covers his lower torso. The overall aesthetic is highly composed, juxtaposing the raw, realistic portrait of the man with the large, surreal scale of the backdrop.
Style
Editorial, Lifestyle, Commercial
Techniques
Studio strobe
Industries
Luxury Fashion Houses