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BrandGCDS
ProjectGCDS Accesories 2026 Campaign
Model Alessio Pozzi standing barefoot in white socks covering himself with an open book in a library for the GCDS campaign.

GCDS GCDS Accesories 2026 Campaign 2026

Associated creatives

Giuliano Calza
Giuliano CalzaDesigner
Carmine Romano
Carmine RomanoPhotographer
Alessio Pozzi
Alessio PozziModel
Emma Ellingsen
Emma EllingsenModel

Tags

alessio pozzishirtless man in libraryshirtless manman in white sockswhite branded sockswhite socksopen book

Description

Model Alessio Pozzi stands in a wood-paneled home library lined with floor-to-ceiling bookshelves. He poses wearing white GCDS socks while holding an open green book in front of his waist. In the foreground, a dark study desk holds stacks of oversized books and decorative items under warm interior lighting. The bold overlay text reads 'reading is sexy' across the center of the frame.

Style

Vertical, Commercial, Sensual, Warm

Techniques

Natural light

Industries

Streetwear

Color

Pure White (50%)
Sage (50%)

Background

Library

Context

Advertising Campaign