BrandGap
ProjectHoliday 2025 Ad Campaign
Bethany Vargas,
Associated creatives
Tags
Description
A diverse group of individuals is captured in a joyous, celebratory moment against a simple light background. At the center, a smiling East Asian woman with long auburn hair wears a white ribbed knit sweater and a matching white beanie, her hands raised in excitement. Around her, partial figures of other people are visible, including someone wearing a colourful horizontal-striped knit top and others in layered winter textures. The scene is brightly lit with a clean, commercial aesthetic consistent with an advertising campaign. The focus is sharp on the central subject, capturing the spontaneous energy of the group.
Style
Lifestyle, Commercial
Techniques
Natural light
Industries
High Street Fashion