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Brand
Ganni
ProjectFall 2025 Ad Campaign
Model wearing a chunky patterned knit sweater with hands holding the collar against a neutral studio backdrop

Ganni Fall 2025 Ad Campaign 2025

Associated creatives

Mark Kean
Mark KeanPhotographer
Toxe
ToxeModels
True Blue
True BlueModels
Charlie Osborne
Charlie OsborneModels
Ren G
Ren GModels
Crystal Murray
Crystal MurrayModels
and Lauren Auder
and Lauren AuderModels
Vanessa Reid
Vanessa ReidStylist

Tags

model in knit sweaterknit sweatersweatermodel posingperson in sweater

Description

This portrait from Ganni's Fall 2025 ad campaign features a model posing against a neutral grey studio backdrop. The subject wears a heavy, open-work textured knit sweater, pulling the high collar up around their chin with both hands. The composition is shot in a vertical format with soft studio lighting that highlights the dimensional weave of the garment. The image was captured by photographer Mark Kean with styling by Vanessa Reid.

Style

Editorial, Vertical, Monochrome, Clean

Industries

Designer Fashion

Color

Cream (100%)

Background

Grey Seamless

Context

Advertising Campaign