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  • ·Futurelight jacket video directed by Nicholas Alan Cope

Nicholas Alan Cope, New York

About

This black-and-white commercial video directed by Nicholas Alan Cope showcases an outdoor jacket with technical fabric. The frame is split, showing a person pulling a drawcord on a hooded garment on the left and a close-up of flexible, pleated fabric stretching under tension on the right. Bold promotional typography poses the question about gear feeling like a second skin, accompanied by brand logos in the corners. The high-contrast monochromatic grading emphasizes texture and form against a dark background.

Keywords

person adjusting jacket hoodadjusting jacket hoodjacket hoodperson in jacketstretching fabricwhite fabric texture

Styles

HorizontalCommercialMonochrome

Industries

Sportswear

Background

Solid Colour

Context

TVC / TV Commercial
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