Colle McVoy, Agency / Creative,

Description

Frank's RedHot commercial video titled Eat the Goat features rapper Ludacris hosting a party and engaging with guests in a warmly lit interior setting. Ludacris wears a red athletic jersey while seasoning food with hot sauce and interacting with partygoers near a spread of wings and appetizers. The video cuts to shots of a refrigerator fully stocked with hot sauce bottles and a goat wearing sunglasses and a sweater. Warm interior lighting and wooden paneling set the scene for the commercial produced by ArtClass with agency partnership from Colle McVoy.

Style

Horizontal, Commercial, Warm

Industries

CPG / Packaged Food

Color

Background

Hotel Lobby

Context

TVC / TV Commercial