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  • ·FRAME Modern Man 2023 Ad Campaign Portrait
BrandFRAME
Project'Modern Man' 2023 Ad Campaign
A man wearing a black varsity jacket, white t-shirt, and dark jeans stands against a grey background, wearing black sunglasses.

FRAME 'Modern Man' 2023 Ad Campaign 2023

Associated creatives

Erik Torstensson
Erik TorstenssonFrame Chief Creative Director
Erik Torstensson
Erik TorstenssonPhotographer
Cherokee Jack
Cherokee JackModels
Tanner Reese
Tanner ReeseModels
Bobby Okereke
Bobby OkerekeModels
Tyrell Hampton
Tyrell HamptonModels
Chris Hessney
Chris HessneyModels
Marcos Fecchino
Marcos FecchinoModels
Matt Holmes
Matt HolmesModels
Seppe Tirabassi
Seppe TirabassiModels
Brandon Ingram
Brandon IngramModels
Jarred Vanderbilt
Jarred VanderbiltModels
Nic Claxton
Nic ClaxtonModels
Precious Achiuwa
Precious AchiuwaModels
Rudy Gay
Rudy GayModels
Taylor Fritz
Taylor FritzModels
and Jalen Neal
and Jalen NealModels

Tags

man wearing varsity jacket

Description

A man stands facing forward in a clean studio environment with a neutral grey backdrop. He is wearing a dark varsity-style jacket with white striped cuffs, a simple white t-shirt underneath, and dark denim jeans. His dark hair is styled with a slight wave, and he wears black sunglasses that obscure his eyes. The lighting is soft and even, highlighting the textures of the jacket and the minimalist composition. His hands are placed casually in his pockets.

Style

Portrait, Commercial

Techniques

Studio strobe, Natural light

Industries

Menswear