BrandFRAME

FRAME 'Modern Man' 2023 Ad Campaign 2023
Associated creatives
Tags
Description
A medium close-up portrait of a young Black man posing in a studio, captured in high-contrast black and white. He has braided hair and visible tattoos on his muscular arms, including text on his bicep. The subject is wearing a structured black leather vest over dark clothing. His expression is serious as he looks directly toward the camera, hands slightly clasped near his torso. The lighting is dramatic and studio-based, emphasizing the texture of the leather and the contours of his arms against a plain, dark grey background.
Style
Editorial, Vertical, Commercial, Cinematic
Techniques
Studio strobe, Low-key / chiaroscuro
Industries
Luxury Fashion Houses