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  • ·FRAME Modern Man 2023 Ad Campaign Portrait
BrandFRAME
Project'Modern Man' 2023 Ad Campaign
A man stands facing forward against a plain grey background, wearing a black long-sleeved sweater and black trousers.

FRAME 'Modern Man' 2023 Ad Campaign 2023

Associated creatives

Erik Torstensson
Erik TorstenssonFrame Chief Creative Director
Erik Torstensson
Erik TorstenssonPhotographer
Cherokee Jack
Cherokee JackModels
Tanner Reese
Tanner ReeseModels
Bobby Okereke
Bobby OkerekeModels
Tyrell Hampton
Tyrell HamptonModels
Chris Hessney
Chris HessneyModels
Marcos Fecchino
Marcos FecchinoModels
Matt Holmes
Matt HolmesModels
Seppe Tirabassi
Seppe TirabassiModels
Brandon Ingram
Brandon IngramModels
Jarred Vanderbilt
Jarred VanderbiltModels
Nic Claxton
Nic ClaxtonModels
Precious Achiuwa
Precious AchiuwaModels
Rudy Gay
Rudy GayModels
Taylor Fritz
Taylor FritzModels
and Jalen Neal
and Jalen NealModels

Tags

caucasian man standing

Description

This studio portrait features a man standing in a centered, forward-facing pose against a uniform, neutral grey backdrop. He is dressed in a cohesive monochromatic black outfit consisting of a long-sleeved crew-neck sweater and relaxed-fit trousers. His hands are clasped behind his back, contributing to a composed and steady demeanor. The lighting is soft and even, highlighting the clean textures of the fabric while maintaining deep shadows within the clothing. The overall aesthetic is minimal and polished, typical of a professional fashion editorial.

Style

Editorial, Vertical, Commercial

Techniques

Studio strobe, Natural light

Industries

Menswear