BrandSparkling Ice
ProjectTimes Square - Billboard
Format, Production,
Associated creatives
Tags
Description
This is an advertisement featuring a woman climbing a Sparkling Ice Black Raspberry flavored sparkling water bottle. The climber is ascending the bottle, which is red with white text and an image of a blackberry in an ice cube. The background is aqua and features the text 'Emma Hunt, Speed Climber, Record Rewriter,' with other promotional text such as 'Big Sends, Bigger Flavor, Zero Sugar, Anything But Subtle.' The lighting appears to be artificial studio lighting. The camera is at eye-level, capturing the dynamic action of the climber against the backdrop of the bottle and promotional text. The style is vibrant and energetic, aimed at highlighting the flavor and zero-sugar attributes of the beverage.