McCann New York, Agency / Creative,

Description

This TV commercial video for Instacart features two lead vocalists in matching green stage costumes performing on a television studio set. The performers sing into microphones while backed by a band on an illuminated tiered stage with grid displays in the background. The scene has a retro television aesthetic with warm stage lighting and enthusiastic studio audience reactions.

Style

Horizontal, Cinematic, 1980s, Golden Hour

Industries

Apps & Digital Platforms

Color

Background

Set-dressed

Context

TVC / TV Commercial