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·Folks Burger Social Club Brand Identity Packaging

Jordi Masdeu Studio, Projects by,

Associated creatives

Description

This high-angle, close-up photograph displays a portion of a burger and golden-brown fries resting on a branded sheet of parchment paper. The paper is printed with a pattern of red ink illustrations, depicting whimsical characters, small icons, and the word 'folks' in a classic serif font alongside the word 'BURGERS' in bold sans-serif text. The texture of the light-coloured, wooden serving tray is visible beneath the parchment. The lighting is soft and bright, emphasizing the crisp edges of the fries and the detailed line-work of the graphic design. The composition is angled to highlight both the food and the branding.

Style

Commercial

Techniques

Natural light

Industries

Restaurants