Brand
ProjectBrand Identity
Flow Brand Identity 2026
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Description
This video for the Flow brand identity showcases a barista carefully pouring hot water into a pour-over coffee dripper behind a clean wooden counter. Large white animated line-art graphics featuring interlocking gears and a globe are overlaid in the foreground, symbolising global connection and process. The background reveals a modern café interior with shelves lined with black coffee packaging and glassware. Soft indoor lighting illuminates the neutral-toned setting, highlighting the methodical preparation of specialty coffee. Created by Recent with design direction for the brand.