ProjectFloor Boy
RAPP, Agency / Creative,
Associated creatives
Tags
Description
This commercial video titled Floor Boy for AT&T captures a dynamic scene set inside a bustling basketball arena. Fans dressed in yellow and blue team apparel are seated in the stands cheering during a game. A man in the foreground holds a smartphone, reviewing a photo on screen while seated next to other supporters. The lighting is bright and natural, typical of an indoor sports stadium, illuminating the cheering crowd and stadium seating in the background. The production features natural tones and sharp focus on the central characters and their devices.
Style
Humorous, Horizontal, Cinematic, Warm
Industries
Football (American)
Color
Golden Yellow (50%)
Royal Blue (30%)
Background
Sports Venue
Context
TVC / TV Commercial




